A Glimpse of Italian Freshness

Although most may assume this is a typical scene on every street corner in Italy, outdoor markets with fresh veggies and fruits aren’t as commonplace as one would think. At least in Umbria, in the green heart of Italy, there are more ‘socks and underwear bazaars’ than the outdoor farmers markets we know and treasure in our neck of the woods. Why bother dragging carts into the streets when the local supermercato has all the regions’ best produce? I do suspect this trend may change…we’ll see. In the meantime, the American designer, Roberta Williams sums up this novel idea. “Freshness is important. If a game is fresh, new, intriguing, challenging, and enchanting, it will sell, and sell well.” A good philosophy for everything you do! Remember to support your local farmers when preparing that 'just around the corner' Thanksgiving dinner.

  

Image of outdoor market in Italy by Greg Bilowz

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